2010 NET ADVERTISING RATES

Four Color
Size	1x0	3x0	6x0	9x0	12x0
Spread	$4,750	$4,500	$4,300	$4,000	$3,800
Full Page	2,650	2,500	2,300	2,100	2,000
2/3 Page	2,300	2,100	2,000	1,900	1,800
1/2 Page	1,950	1,850	1,750	1,600	1,500
1/3 Page	1,800	1,650	1,450	1,300	1,200
1/4 Page	1,500	1,400	1,300	1,200	1,050
Business Card	950	800	700	600	500
Directory Listings	350	300	250	200	175

Covers (Four Color)
Size	1x0	3x0	6x0	9x0	12x0
Back Cover	$3,500	$3,250	$3,000	$2,750	$2,525
Cover 2	3,250	3,000	2,650	2,500	2,400
Cover 3	3,000	2,700	2,500	2,200	2,050

Notes:
1. Spot colors are not available.
2. Scheduled advertisers are eligible to receive free editorial coverage as part of ‘Bundled Advertising Packages’. Please contact your sales representative or editorial director
    for further information..
3. These rates apply to Perspective New York, Perspective New Jersey and Perspective South Florida. Scheduled ads running in two editions simultaneously receive a 15%
    discount. Scheduled ads running in three editions simultaneously receive a 20% discount.
4. Adding a logo to a Directory Listing will cost $50 per month.
5. Website “Hotlinks” consist of your company logo and/or company name linked to your website.

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